When news first broke that UFC welterweight champion Georges St. Pierre had signed with the Hollywood-based Creative Artists Agencys sports division, it was heralded by many as a breakthrough for the mixed martial arts industry.By being able to attract such a mainstream agency, it was treated as an indicator of just how the sport has come in a short span of time. For St. Pierre, aligning himself with such a high-profile agency could help garner greater pay from the UFC as well as land mainstream sponsors. Source: Five Ounces OF Pain
