League shipwrecks Captain Morgan campaign - NFL - Yahoo! Sports Captain Morgan may have pulled off the quietest and shortest-lived advertising ambush in sports history last Sunday. One that was almost universally unknown, barely noticed, and yet, promptly squashed by the NFL this week. Like the other 21.9 million viewers watching the Dallas Cowboys face the Philadelphia Eagles on Sunday night, you probably missed it. But the brand name known for spiced rum achieved the rare feat of sneaking an advertising fastball by the NFL – in the middle of a nationally televised game, no less. During the third quarter of Dallas’ 20-16 win, Eagles tight end Brent Celek(notes) caught an 11-yard touchdown pass from Donovan McNabb(notes), then appeared to purposefully back up and align himself in front of television cameras. Putting his hands on his hips, Celek raised his right leg, mimicking a pose similar to the pirate on Captain Morgan’s label.
yep, i liked it. the eagles got a flag on it though because his teammate got involved, which is bullcrap. they should allow group celebrations.
I saw it live and knew what it was. Thought it was creative. But you can mail stuff to taunt next weeks team unless you play for Marvin Lewis. Spin! :icon_cheesygrin:
For those who didn't read the link, what makes it worse is that the players don't get paid. For each one that did it, Captain Morgan was going to make a donation to this charity www. gridirongreats.org not to be confused with www. gridironfans.com
yeah but that other player went over the line when he gave celek a high five after a touchdown against a heated rival on sunday night football. way over, do you know the damage that can do to our kids if they see that ?
Could you imagine kids giving high fives to their friends for doing well in clbutt...ugh...the horror!!
That is true but who buys more TV during the games? I thought CM had a contest where you sent in your video of getting "Your Captain On." Which this should the hands down winner.
