The league is creating a new weekly system of cross flexing, in which it can take an early game on FOX and flex it into the late-afternoon slot on CBS so more of the country can see it, or vice versa with FOX or CBS getting a late-afternoon game that had been scheduled for an early start in return. It's all designed to bring maximum exposure to the best possible matchups, according to league sources. Source: ABC 13 Houston SteveRobWhatever's Take: Good move by the NFL. Their cash cow is their TV revenue, and maximizing eyeballs to the games makes their ad time that much more valuable. Amazing how that concept also applies to the site, but we just happen to have lethargic fans who's indifference will be the death of this place. Oh yeah, back to football....go NFL.
very good idea. too many times the 'regional' games that are tied in on the contracts on fox and cbs absolutely suck ballz, which is why redzone/sunday ticket/streaming have become so popular.
