Just in time for Super Bowl XLIV, Hulu has added NFL Network and NFL Films to its lineup of content partners. Hulu released this press release: "As the world prepares for Super Bowl XLIV, we are excited to announce the launch of the NFL Network on the Hulu service. Launching with eight shows, including America's Game, Hard Knocks, Greatest Games, Game of the Week, Live Wire, Season in Review, Sounds of the Game and Super Bowl Highlights, as well as highlights from past seasons of every team in the league, the NFL Network on Hulu is poised to be a fan favorite long after next week's big game. Additionally, to help feed Super Bowl fever, we are launching the Hulu AdZone, a one-stop-shop repository of Super Bowl ads. Currently, the Hulu AdZone is populated with 20 Super Bowl ads from last year, but will populate with new ads during the game as they air on television." Source: TV By The Numbers
I am a bit amazed that Hulu was able to land a deal like this since the NFL has been trying to hoard it's content of late. I can only assume the NFL realized how much video can task their site. I just wonder how much Hulu is paying for the deal.
